• 04Aug

    A collaboration between Lucasfilm’s ILMxLAB division (which works on immersive entertainment) and VR experience startup THE VOID, will see a VOID Entertainment Center open at both Disneyland’s Downtown Disney and Walt Disney World’s Disney Springs, which will feature Star Wars: Secrets of the Empire, a fully immersive VR experience, which The Void calls “hyper-reality”.

    THE VOID already operates locations in New York City (inside Madame Tussaud’s), Toronto, Lindon, Utah and Dubai, where they have Ghostbusters Dimension.

    The Void says Star Wars: Secrets of the Empire “will plunge guests directly into the iconic Star Wars galaxy. They will move freely throughout the untethered, social, and multi-sensory Star Wars: Secrets of the Empire experience in a way that allows them to interact and engage with friends, family and Star Wars characters. This ground-breaking experience will open to the public at two new VOID Experience Centers at Downtown Disney at Disneyland Resort and Disney Springs at Walt Disney World Resort beginning this holiday season.”

    “At The VOID, we combine the magic of illusion, advanced technology and virtual reality to create fully immersive social experiences that take guests to new worlds,” said Curtis Hickman, co-founder and chief creative officer at The VOID. “A truly transformative experience is so much more than what you see with your eyes; it’s what you hear, feel, touch, and even smell. Through the power of The VOID, guests who step into Star Wars: Secrets of the Empire won’t just see this world, they’ll know that they are part of this amazing story.”

    Vicki Dobbs Beck, executive in charge of ILMxLab, said, “At ILMxLAB, we want people to step inside the worlds of our stories. Through our collaboration with The VOID, we can make this happen as guests become active participants in an unfolding Star Wars adventure. By combining Lucasfilm’s storytelling expertise with cutting-edge imagery, and immersive sound from the team at Skywalker Sound, while invoking all the senses, we hope to truly transport all those who experience Star Wars: Secrets of the Empire to a galaxy far, far away.”
    Star Wars: Secrets of the Empire marks an important milestone in the continued expansion of The VOID, which also joined the 2017 Disney Accelerator earlier this year,” said Cliff Plumer, CEO of The VOID. “Through the power of The VOID, guests can now experience the magic of Star Wars firsthand.”

    Expect to have to make reservations FAR in advance…

    Posted by Doc @ 8:34 pm

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